6.1 Designing a Solution

In the last session, you completed a brainstorming activity that helped you define your customers pain points. In this session, you will look at how you will design your ministry or non-profit around their biggest pain point. As you watch this video, Bill will share: 

• Why we use the word “hire” 
• How your customers’ pain points define what your ministry or non-profit becomes 
• Why your products or services must relate directly to a pain point of your customer 

Following this video, you will begin work on choosing which pain points to focus on, and what solutions will address those pain points.